In order to curb the moon cake "GuiZuQi", in 2005 the state quality inspection administration and national standards committee issued the moon cakes mandatory national standard ". In subsequent years, the country also started the crackdown, wear gold silver moon cakes have obvious wrapped with less.
Why, then, excessive packing up again? Investigate its reason, or a Chinese "ostentatious usages, which inflect" psychology in the way. An adviser, a researcher at the food industry in China with the China eyre sankei shimbun said reporter to interview, it is because of the principle of "ostentatious, consumers face" good consumption idea, will the excessive packing goods display its status as a way of this kind of merchandise, or as a gift for gift, in order to show their premium and different.
"Before, before the start of each semester will coach book buys some, some just turned over several pages haven't moved." In the market on the second floor of a bookstore, a surnamed lu school students are selected English exercises. He told the reporter, along with the increase of teaching assistants, in the choice of books, tend to be rational, because time, energy is limited, so choose only those who need of subjects and species. And between the classmate of the book editor for good teaching assistant, the brand and the press is also about the details such as know something, general is directly buy those reputation products.
"Now parents rational many, a stream of buy for this, son children do not over, now at a 'fine' pay attention." Who would the shopkeeper analysis says, book market in both teaching assistants also, some little known in the reference book sales cold snap is very normal.
Merchants aimed at the consumers' consumption psychology, as its make excessive packing goods, and through these goods with high added value and get high profits. Excessive packing goods revealed a fan pattern. The two supply and marketing
The proliferation of the excessive packing, this will bring about a series of problems for our country. At present, China has become the world luxury package in the most affected countries, one of 400 billion yuan each year, waste packaging waste of solid waste 50% volume, one-third of urban living garbage is packaging waste.
"These commodity packaging is often difficult to recycling. It looks elegant gift box, material process complex, recycling value split as newspapers. A box of hundreds of dollars worth of moon cake box, recycling price even less than one yuan, and material not environmental protection material for more, and can't reuse." The international food packaging association executive vice-president and secretary general of dong golden lion told the China sankei shimbun reporter.
